ACADEMY OF COUNTRY MUSIC® ADDS TO LEADERSHIP TEAM WITH GIL BEVERLY AS EXECUTIVE VICE PRESIDENT/CHIEF BUSINESS OFFICER

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ACADEMY OF COUNTRY MUSIC® ADDS TO LEADERSHIP TEAM WITH

 GIL BEVERLY AS EXECUTIVE VICE PRESIDENT/CHIEF BUSINESS OFFICER

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NASHVILLE, TN (January 22, 2024) – The Academy of Country Music® announced today a new addition to its leadership team with the hiring of Gil Beverly as Executive Vice President and Chief Business Officer. Beverly is a celebrated executive with extensive experience across the sports and entertainment worlds. He joins the powerhouse Country Music trade association at an exciting time of growth and coming off significant success and major transformation in recent years. Most notably, the Academy produced the most-watched Country Music awards show of 2023 in the 58th Academy of Country Music Awards, which streamed on Prime Video and other Amazon platforms in May live from the world headquarters of the Dallas Cowboys.

Gil Beverly steps into the Academy after spending more than four years with the Tennessee Titans, serving as Chief Marketing and Revenue Officer. In his role with the Titans, Beverly led the organization to four successive years of record revenues across corporate partnerships and ticket sales while revitalizing the Titans brand through lifestyle marketing and activations tied to music, fashion, art, and fitness along with groundbreaking advertising and social media campaigns. Beverly also served as executive project lead for the preliminary stages of the new Titans stadium plan. Prior to joining the Titans organization, Beverly served as Vice President of Partnership Solutions at Learfield Sports in Plano, Texas, after a 13-year stint at ESPN, where he oversaw the go-to-market strategy for multimedia sales and sponsorships for the launch of the College Football Playoff as Vice President of College Sports Marketing. A native of Evanston, Illinois, Beverly graduated from the undergraduate division of the Wharton School of Business at the University of Pennsylvania before securing his MBA at the Warsaw Sports Marketing Center at the University of Oregon. 

In his role as Executive Vice President and Chief Business Officer, Beverly will supervise and manage the Academy’s business operations and manage all revenue streams, play a key role in shaping the Academy’s growth strategy by identifying and evaluating business opportunities, and will work with the CEO to oversee and manage staff, all while supporting the Academy’s mission of connecting the industry, artists, and fans. 

“Gil Beverly is a proven leader who has ushered in new levels of success for numerous category-leading organizations, and we can’t wait to tap his exceptional expertise, passion, and drive at the Academy of Country Music to help us continue to innovate, grow, and succeed, particularly as we look ahead to our landmark 60th anniversary awards show celebration in 2025,” said Damon Whiteside, CEO of the Academy of Country Music. “In his role, he will play an integral part in shaping the future of the Academy from financial, strategic, and organizational standpoints, and Gil exemplifies all the traits that power the ACM to reach new heights and support our industry. On behalf of our Board of Directors and Officers, as well as our Members and staff, I couldn’t be more excited to welcome him to team ACM!”

“I am extremely honored and excited to join Damon Whiteside and his team at the Academy of Country Music. The Academy has proven to be a visionary organization through its premium content and events and groundbreaking partnerships with Amazon and the Dallas Cowboys, among others,” said Gil Beverly. “I believe the organization is poised for significant growth and will continue to be a powerful leader in the music industry in the future. I am thrilled to have the opportunity to play a role in that going forward.” 

About the Academy of Country Music:       

Founded in Southern California in 1964 as a regional trade organization, the ACADEMY OF COUNTRY MUSIC (ACM) has grown in the almost-60 years since into a leading association for the Country Music industry. Now headquartered in Nashville, TN and boasting record-high membership of more than 5,000 worldwide, the Academy serves as a powerhouse advocate for Country fans, artists, and all facets of the business, as well as a supporter of philanthropic work through charitable partner ACM LIFTING LIVES, dedicated to improving lives through the power of music and providing aid in times of need, with a focus on health initiatives. 2023 was another monumental year for the Academy, with the 58th ACM Awards, hosted by global superstars Dolly Parton and Garth Brooks, ranking as one of the most-watched awards shows of the year. 2024 will see the ACM Awards return in May to the world headquarters of the Dallas Cowboys in Texas for a second consecutive year and stream live for a global audience on Prime Video. The Academy also remains relentlessly committed to creating a more inclusive environment for underrepresented groups in Country Music, from the boardroom to the stage, and proudly presents both ACM LEVel Up, a two-year professional development and enrichment curriculum for rising leaders, and OnRamp, a guaranteed income program for Black members of the Nashville music community, in partnership with the Black Music Action Coalition. For more information, visit ACMcountry.com or ACMLiftingLives.org.      


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